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Sunday, January 26, 2014

UK Tech Start-Up, ContentClick, Launches for Bloggers and Advertisers

ContentClickallows bloggers to earn extra revenue from their content whilst providing advertisers with a new channel for generating customers

ContentClick, the new UK tech start-up, launches today to provide a genuine alternative for bloggers looking to earn additional revenue from their blogs whilst allowing advertisers access to millions of blog readers.

Backed by industry heavyweights including ex-Emap chief, Sir Robin Miller, as non-executive chairman, ContentClick offers the UK’s tens of thousands of bloggers extra revenue by adding a free, simple WordPress plugin (or JavaScript tag) to their blog.

The widget, which seamlessly harmonises with each blog’s look and tone, displays content links that either drive traffic to ContentClick’s own suite of high quality blogs including Mind the MunchiesMind the Money and Entertainment Daily or high quality 3rd party content that is vetted to ensure it adds value to a reader’s experience.  Written by teams of experienced journalists, ContentClick’s own blogs generate cost-per-click (CPC) and cost-per-lead (CPL) leads for advertisers.

A major advantage of ContentClick is that bloggers can raise extra revenue easily whilst being certain that the linked content is of high quality and relevant to their readers and advertising audience (via a detailed content matching algorithm).

Founded by Alex Attinger and his sister Jessica Attinger in 2013, ContentClick is not designed to replace Google AdSense but canbe used either in conjunction with it or as a standalone widget.

Jessica Attinger, co-founder of ContentClick, says: “What inspired me to create ContentClick was that I was already writing my own personal blog and I saw an obvious need to offer an alternative to Google’s AdSense product.  This became very clear after Google’s 2013 changes to their AdSense product which saw earnings for some bloggers drop considerably.”

Alex Attinger, co-founder of ContentClick, adds: “From an advertiser’s perspective, ContentClick offers a new route to accessing millions of daily page impressions within the blogging ecosphere.  Our beta testing shows that we are doing better on the eCPM side than AdSense formats and traditional display advertising placements.”

For further information please contact the ContentClick Press Office at press@contentclick.co.uk or telephone 01225 787151 (office) or 07931 381209 (mobile)

About ContentClick

Based in London and Bath, ContentClick is a UK publishing start-up founded by Alex Attinger and his sister Jessica Attinger in 2013.  The company works with bloggers to earn extra revenue from their content whilst also providing advertisers with a platform for generating new customers.

Backed by a heavyweight team of investors, the company’s board boasts Sir Robin Miller (ex-Emap chief) as Non-Executive Chairman, as well as Martin Higginson of M Capital Investment Partners and Bill Dobbie, Founder of AIM listed Cupid Ltd, as Non-Executive Directors.


Distributed by Iterate LLC


Media Contact
Company Name:Content Click
Contact Person: Jessica Attinger
Email:hello@contentclick.co.uk
Phone: 07899855580
City: London
State: UK
Country: United Kingdom
Website: http://www.contentclick.co.uk

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